Tempted by all the sales - Sale sign and ladies wearing coats and berets

I hope you’ve all enjoyed a lovely festive time.  Undoubtedly your inbox is full of sales offers from various companies.  alerts, 20%, 30%, and even 50% off. We all love a bargain and it’s easy to get carried away, buying without focus resulting in unnecessary purchases and wasted cash. 

Before you set out shopping in the sales, here is my guide to finding an appropriate bargain.


1. Make a list

It seems obvious, but how many times have you hit the shops without a firm idea of what you need?  A shopping list will keep your mind firmly focused on what you need and you’ll be less likely to make a rash purchase because it was a bargain.


2. Look for timeless pieces and basics

There are lots of items that appear in otherwise unwanted sales.   The retailers don’t want to be stuck with it for another season. My advice is don’t be sucked in by fashion-led items. Stick to timeless pieces such as trousers, jeans, jackets, and coats which are expensive items to buy.


3. Time to invest

The January sales are a good time to shop for investment pieces. Coats, boots, and cashmere jumpers will be heavily discounted as retailers make way for their spring stock. Try visiting shops that are normally slightly out of your price range. Premium High Street stores such as Reiss, Karen Millen, Whistles, All Saints, and LK Bennett have excellent sales and that leather jacket that was a little out of your reach before Christmas, may well now be very affordable. 


4. Will it work in your wardrobe?

Before making a purchase, ask yourself, can I make at least three outfits with it? 

Do I have footwear and outerwear to go with it?

Is it appropriate for my lifestyle?

If the answer to any of these questions is no, then there’s a fair chance that you will regret it further down the line.

5. Is it your colour and shape?

Just because your favourite celebrity or friend looks amazing in a bright pink oversized shirt doesn’t mean that it will be the same for you.

Hold the item underneath your chin, preferably near natural daylight. Does it make you look fresher and more vibrant? or does it make your skin look tired and dull? Use your smartphone to take a photo of yourself in the changing room. Does the item look good from all angles? Does it flatter your figure? Don’t settle for second best just because it’s in the sale.

You can discover your own colours and style by booking a consultation with me by clicking here


6. Check out online customer reviews

You can learn a lot about an item of clothing before ordering it by reading online reviews. You’ll get an idea of whether it will still be suitable for you. Other customers will indicate if the quality is what is expected, or what size would be best as people report when a garment tends to come up big or small.


7. Can you wait?

You might just bag a bargain by holding your nerve and waiting until the end of January. This means searching through the last dregs bit but the reward could well be worth it. It’s not unusual to find 70% discounts.

Understanding your body shape, colouring and style personality will enable you to build a versatile wardrobe that makes a lot of outfit combinations.  As we begin the new year and a fresh start, why not invest in yourself this year with a full image makeover? You can find more information by clicking on the button below